The video above for MOI is fun and playful, but the real star is below. Her video for Desert Rose was filmed in Morocco, near her native Algeria and dramatizes the cultural and generational frictions she experiences on a daily basis in the most bittersweet, gripping and beautiful way. Nothing like this has been done so effectively in a music video, ever!
Pop phenom Lolo Zouaï has been grinding over the last year, releasing videos, touring the world and starring in multiple fashion campaigns since the release of her debut album, High Highs to Low Lows (Keep it on the Lolo / RCA) exactly one year ago next month. To put a cap on this incredible journey and in anticipation of more new music coming soon, Lolo today shares the new video for her songs “Moi + Look at Us”. The self-styled fashion fantasy (Ader Error, MM6, Adidas, etc) serves as a double-video for her most popular French-infused bop “Moi” and the album interlude “Look at Us” that comes into play with footage of Lolo performing at her most recent sold-out show in Paris to over 1500 fans. Directed by Piotr Lebryk, this video serves as the essence of Lolo’s amazing style and raw talent, and is the follow up to “Desert Rose”, which dropped earlier this year and speaks to Lolo’s French-Algerian background and the cultural compromises made to be true to herself, all shot on location in Morocco.
Here’s a flashback to April 2019 and her incredible video: Ride.
Lolo shared a behind the scenes look with WWD – read their Q&A now below
