| NEW YORK, NY (November 30, 2022) — Emerging as an international phenomenon, South African singer and songwriter Lloyiso shares a new single entitled “Let Me Love You Now” today via Universal Music Group South Africa/Republic Records. The track opens with sparse piano and a sparkling emotionally charged verse from Lloyiso. Right away, he tenderly assures, “You’re perfect to me.” The delicate hum gives way to a swaggering bass-boosted crescendo as his falsetto rings out, “Let me love you now. Let me hold you now.” It arrives on the heels of “What Would I Say.” The latter has already generated over 1 million total streams worldwide in addition to inciting critical applause. Right out of the gate, Beyond The Stage raved, “Blown away yet again by his vocals, Lloyiso shows passion and pain in this confessional single.” Everything just paves the way for his next anxiously awaited body of work in 2023. Get ready to feel his voice, artistry, and spirit! His prior single “Speak” has amassed over 7.8 million streams. Right out of the gate, OkayAfrica touted it as one of “The 20 Best South African Songs of 2022 So Far,” and hailed it as “an emotive, piano-laden ballad that, like most of his songs, highlights his soothing voice.” Additionally, last year he made his international debut with the single “Seasons.” Right out of the gate, it tallied 21.3 million streams and garnered a ton of buzz. Off of the success of both tracks, Lloyiso has been nominated for the “Songwriter of the year | Most Promising Artiste” award at the All Africa Music Awards (AFRIMA) 2022. Hailing from just outside of Port Elizabeth, South Africa, singer, songwriter, and producer. Lloyiso wields the kind of voice that instantly tugs at heartstrings. It’s the kind of voice that shines in any arena—whether in front of a laptop camera or under the lights of a festival stage. It’s the kind of voice that makes you stop what you’re doing and sing along. At 16-years-old, he appeared on South African Idol and placed fifth in the competition. Following “three weeks at university,” he left school and focused on music inspired by the likes of Sam Smith and Travis Scott. He performed anywhere possible, singing in exchange for dinner at local pubs. He even recorded in English and ten different African languages. Taking over social media, Lloyiso amplified his voice globally by posting covers on Facebook before embracing YouTube. He gained the endorsement of everyone from Kygo to Tyga and gradually amassed an enthusiastic audience. Nailing viral renditions of Rihanna, Billie Eilish, Lewis Capaldi, and more, he launched his TikTok during 2020, generating tens of millions of views and attracting the attention of labels worldwide. Finding his home, he notably made history as “the first South African artist signed to Republic Records.” Following the 2021 fan favorite “Seasons,” he connects like never before with new music in 2022 and much more to come next year. |
DYNAMIC SOUTH AFRICAN SINGER LLOYISO REVEALS NEW SINGLE “LET ME LOVE YOU NOW”
