GRAMMY-NOMINATED R&B PHENOMENON FRIDAYY RELEASES TRANSFORMATIVE SELF-TITLED DEBUT ALBUM OUT NOW – SHARES CAPTIVATING VIDEO FOR “STAND BY ME”



August 25, 2023 – Today, undisputed “Melody God ” and Grammy nominated R&B phenomenon Fridayy proudly presents his highly anticipated self-titled full-length debut album, Fridayy, out now via Def Jam Recordings. Listen HERE. Alongside the album’s release, Friday shares an inspiring new video for “Stand By Me” directed by Jake The Shooter and Edgar Cutino. Fridayy’s uplifting words shine a light to the scenes of individuals facing hardships in their daily lives. Watch HERE

The 14-track opus traces a creative and personal journey for the rising superstar. It opens with the introspective piano-laden “Came Too Far” uplifted even higher by appearances courtesy of Maverick City Music and his Mom (who offers up a prayer straight from the heart). His booming baritone quivers with raw emotion on the admission, “I knew we would make it someday. I was fucked up couldn’t focus through them hard days. All the crazy shit I seen would make you lose your faith. I was 13 the first time I saw the cold face.

On “Stand By Me,” Friday confesses “I know I ain’t perfect, but you know I’m still gonna try, atop icy keys. He dips into Afrobeats on “You” alongside none other than Fireboy DML, while dancehall energy underscores “Mercy,” powered up by a showstopping Byron Messia-assist. The upbeat “Church on Sunday” shines with a warm steeple-size vocal turn, and the finale “I Won (Outro)” concludes with a moment of gratitude as he says, “If nothing else happens for me in life, I won, bro. I’m good. God is good enough, in between ethereal electronic transmissions.

Friday set the stage for the album with standout ballad “When It Comes To You.” The track has already gathered over 6 million streams and counting. Of the song, American Songwriter proclaimed, “Everything about the singer’s appeal is put on full display and brought together in perfect harmony, literally and figuratively. Rated R&B dubbed it “heartwarming, and HotNewHipHop applauded, “This song is a showcase of the Philadelphia artist’s vocal talents and penchant for gorgeous harmonies.” He also gave a heart-thumping performance of the track for “Press Play” on GRAMMY.com.

The album also includes “Don’t Give It Away” [feat. Chris Brown]. The latter has posted up 16.9 million streams to date  Beyond plugs from That Grape Juice and more, Rap Radar hailed it as “grown and sexy, and Vibe noted, Fridayy lures one in with the catchy groove. XXL touted it among “The 13 Best New Hip-Hop Songs This Week. Check out his XXL Freshman Freestyle as well!

Last year, Fridayy exploded onto the scene as the most sought after hook maestro and self-described “Melody God” in hip-hop and R&B, penning the chorus for DJ Khaled’s Grammy-nominated smash “God Did” (which he later performed to close out the Grammys), and Lil Baby’s “Forever,” which found Fridayy on SNL soon after releasing his debut EP. Recently named to XXL’s prestigious Freshmen class for 2023, Fridayy possesses an otherworldly and unmistakable baritone which absolutely soars over his deep stash of self-produced beats; sampling hip-hop,  R&B,  gospel, afrobeats and beyond. A self-taught musician, singer and producer – trained in his local church choir, having honed his craft in an ad-hoc basement studio in Philly – Fridayy’s approach is at one ethereal and deeply musical. Fridayy has struggled, and you can hear the urgency and pain of struggle and overcoming adversity throughout his work, both in his 2022 debut EP Lost In Melody and his brilliant, expansive forthcoming debut album.

Born Francis LeBlanc, Fridayy learned to play several instruments at a young age — including piano, guitar, drums, trumpet, and bass, at the encouragement of his father, a Haitian immigrant, and musician. Nurturing his love for music and instrumentation in a local church choir, where he’d begin to craft his spacious and evocative sound, a blend of alternative R&B and gospel that was also inspired by his favorite acts PartyNextDoor and The Weeknd. Between 2012 and 2013, Fridayy released a steady stream of music on SoundCloud, and while he worked on his art quietly, Fridayy actively pursued a career in basketball, but an injury derailed his NBA dream. He returned to his first love and set himself back on a path towards music full-time.
 
After years of building a solid reputation with high-profile industry executives and musicians, the Philadelphia artist and multi-instrumentalist breakthrough arrived in 2022 as a feature on DJ Khaled’s “GOD DID,” featuring Rick Ross, Lil Wayne, and Jay-Z. He has also recently written, produced, and collabed with countless artists, including Lil Baby, Chris Brown, Lil Tjay, and Rod Wave, to name a few. This year, Fridayy was named  as part of XXL’s 2023 Freshman Class of 2023. He gave a heartfelt performance for his freestyle that featured a choir to sing background vocals. Watch HERE.

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