October 20, 2023 – Today, award-winning music video director and culture-defining creator Cole Bennett and his multimedia brand Lyrical Lemonade – the community-driven platform and YouTube channel with over 10 Billion views worldwide – reveal new single entitled “Hello There” featuring Corbin, Lil Tracy, and Black Kray via Lyrical Lemonade/Def Jam Recordings. Listen HERE and Watch HERE.
Lyrical Lemonade also launched the pre-order for the upcoming album. Pre-order HERE.
“Hello There” reimagines the iconic melody from the blink-182 classic “I Miss You” within a lo-fi dreamscape. On the track, a soft keyboard arpeggio murmurs beneath hazy and hypnotic vocals. As cloudy melodies volley between Corbin, Lil Tracy, and Black Kray, the airy refrain hovers above the beat, resounding “Maybe I’ll be the ghost inside your bed.”
Lyrical Lemonade kicked off its partnership with Def Jam Recordings by dropping “Doomsday” with Juice WRLD and Cordae earlier this summer. Followed by the recently released “Guitar In My Room” with Lil Durk and Kid Cudi.
And it’s just the beginning…expect more powerhouse collaborations to be announced soon!
ABOUT COLE BENNETT & LYRICAL LEMONADE:
Cole Bennett launched the Lyrical Lemonade blog and brand in 2013 and unassumingly incited a revolution of his own. It has since emerged as one of the influential and impactful tastemaker forces in the industry, encompassing a wildly popular YouTube channel with over 20.9 million subscribers and 10.9 billion views in addition to a highly trafficked web site, live events, and merchandising. Getting behind the camera, Cole conceptualized and directed some of the most monumental music videos of the past decade, including Juice WRLD’s “Lucid Dreams” and Eminem’s “Godzilla” co-starring Mike Tyson and Dr. Dre. Speaking to the breadth of his output, he has helmed hundreds of videos for everyone from Justin Bieber and The KID LAROI. to Lil Durk, MGK, and blink-182. Pitchfork hailed his video for Ski Mask The Slump God’s “Catch Me Outside” among its “Favorite Music Videos of the 2010s.” He even notably directed Jack Black’s “Peaches” from the record-breaking Super Mario Bros. movie. Plus, he has garnered two nominations at the BET Hip-Hop Awards for “Video Director of the Year” and picked up “Best Cinematography” at the Streamy Awards. Other Lyrical Lemonade endeavors include the Summer Smash Festival and collaborations with the likes of JORDAN and many more. Now, Cole and Lyrical Lemonade will serve up their debut album in partnership with Def Jam Recordings. It’s just the beginning. The Lyrical Lemonade revolution shows no signs of slowing down or stopping anytime soon.